Privacy Policy

Last Updated: June 9, 2026

Cheetah Conservation Fund (“CCF”) respects your privacy and is committed to protecting the personal information you share with us through our websites, donation forms, newsletters, events, and related services.

This Privacy Policy explains what information we collect, how we use it, how we protect it, and the choices and rights available to you. By using our websites, making a donation, signing up for communications, or otherwise interacting with us, you agree to the practices described in this Privacy Policy.

This Privacy Policy applies to cheetah.org and related CCF chapter and subdomain websites.

Information We Collect

We may collect personal information that you voluntarily provide to us, including:

  • Name
  • Email address
  • Mailing address
  • Telephone number
  • Billing information
  • Donation history
  • Volunteer or event participation information
  • Communications you send to us
  • Newsletter preferences

We may also automatically collect certain technical and usage information when you visit our website, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Referring pages
  • Pages viewed
  • Date and time of access
  • Website interaction data

This information may be collected using cookies, analytics tools, pixels, server logs, and similar technologies.

How We Use Your Information

We use personal information to:

  • Process donations and transactions
  • Issue donation receipts and acknowledgements
  • Respond to inquiries and requests
  • Send newsletters, updates, and fundraising communications
  • Improve our website and services
  • Analyze website performance and visitor engagement
  • Prevent fraud and protect our systems
  • Comply with legal and regulatory obligations
  • Support conservation outreach, education, and fundraising efforts

Where required by law, we rely on your consent to process certain information. In other cases, we may process information based on legitimate organizational interests, contractual obligations, or legal requirements.

Donations and Payment Processing

Donations made through our website are processed through secure third-party payment processors, including WooCommerce Payments and related payment providers.

CCF does not store full credit card numbers or sensitive payment information on our own servers.

Donation and payment processors may collect and process billing and transaction information in accordance with their own privacy policies and security standards.

Cookies and Tracking Technologies

CCF uses cookies and similar technologies to improve website functionality, understand how visitors use our website, remember preferences, and support communications and outreach efforts.

Cookies used on our websites may include:

  • Essential cookies required for website functionality
  • Preference cookies that remember settings or choices
  • Analytics cookies used to understand website performance
  • Advertising or marketing cookies used for outreach and campaign effectiveness
  • Embedded media cookies from platforms such as YouTube and social media services

You may manage or withdraw your cookie preferences through our cookie consent banner at any time.

For more detailed information, please review our Cookie Policy.

Analytics and Advertising Services

CCF uses third-party analytics and advertising services, which may include:

  • Google Analytics 4
  • Google Tag Manager
  • Cloudflare Web Analytics
  • Meta/Facebook tools and pixels
  • YouTube embedded media services

These services may use cookies, pixels, and related technologies to help us understand website usage, improve user experience, measure campaign effectiveness, and support outreach efforts.

Google Analytics may collect information such as pages visited, device information, browser information, and approximate geographic location. You can learn more about Google’s privacy practices at:

https://policies.google.com/privacy

You may opt out of certain advertising and analytics tracking through your browser settings, consent preferences, or industry opt-out tools.

How We Share Information

CCF does not sell, rent, or lease personal information to third parties.

We may share personal information with trusted service providers and partners that assist us with:

  • Website hosting
  • Donation processing
  • Payment services
  • Email communications
  • Analytics
  • Advertising and outreach
  • Technical support
  • Security and fraud prevention

These providers are only permitted to use personal information as necessary to perform services on our behalf.

We may also disclose information:

  • when required by law
  • to comply with legal obligations
  • to protect our rights or the safety of others
  • in connection with fraud prevention or security investigations

International Data Transfers

CCF operates internationally, and some information may be processed or stored outside your country of residence, including in the United States or Canada.

Our website infrastructure and third-party service providers may process data in multiple jurisdictions. By using our website, you acknowledge that your information may be transferred internationally.

We take reasonable measures to protect personal information during these transfers.

Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and maintain organizational records.

Donation and financial records may be retained for longer periods where required by applicable laws or nonprofit regulatory obligations.

When information is no longer required, we take reasonable steps to securely delete or anonymize it.

Security

We use reasonable administrative, technical, and organizational safeguards to help protect personal information from unauthorized access, disclosure, misuse, or loss.

Our website uses SSL encryption, security monitoring tools, and trusted hosting infrastructure to help maintain website security.

However, no website, transmission method, or storage system can be guaranteed to be completely secure.

Children’s Privacy

Our websites are not directed toward children under the age of 16, and we do not knowingly collect personal information from children under 16 without appropriate consent.

If you believe a child has provided personal information to us, please contact us so we may investigate and remove the information if appropriate.

Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information, including the right to:

  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion of personal information
  • Withdraw consent where processing is based on consent
  • Request a copy of certain information
  • Opt out of certain communications
  • Object to or restrict certain processing activities

To exercise privacy-related requests, please contact us using the information below.

We may request verification of identity before responding to certain requests.

California and Other U.S. State Privacy Rights

Residents of certain U.S. states, including California, may have additional privacy rights under applicable laws.

These rights may include:

  • the right to know what categories of personal information are collected
  • the right to request deletion of personal information
  • the right to correct inaccurate information
  • the right to opt out of certain data sharing activities
  • the right to limit certain uses of sensitive personal information

CCF does not sell personal information.

Some browsers and devices offer Global Privacy Control (“GPC”) or “Do Not Track” signals. Where legally required and technically supported, we will attempt to honor applicable privacy preference signals.

Canada Anti-Spam Compliance

CCF complies with Canada’s Anti-Spam Legislation (CASL) and other applicable communications laws.

You may unsubscribe from marketing or fundraising emails at any time using the unsubscribe link included in our communications or by contacting us directly.

External Links

Our website may contain links to third-party websites or services not operated by CCF.

We are not responsible for the privacy practices, security, or content of third-party websites. We encourage you to review their privacy policies before providing personal information.

Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes.

The updated version will be posted on this page with a revised “Last Updated” date.

Your continued use of our website after changes are posted constitutes acceptance of the updated Privacy Policy.

Contact Information

If you have questions about this Privacy Policy or wish to submit a privacy-related request, please contact us:

Cheetah Conservation Fund

Website: https://cheetah.org

Email: [email protected]

United States Phone: (866) 909-3399

Canada Contact: [email protected]

Mailing addresses and regional contact information may vary by chapter or country.