W. Paul Zemitzsch is the president of Sequel LLC, a full service public relations, marketing and crisis management firm based in St. Louis. The firm has been in operation for 24 years, and has representatives in Chicago and Springfield, IL, and Santa Barbara, CA.
He is also the founder and president of Explore Green, the largest speakers’ bureau and eco-management agency solely for explorers, scientists, adventurers, environmentalists, climate experts and green entrepreneurs. www.exploregreen.com.
Incorporating his extensive background in journalism, government and business, Mr. Zemitzsch has built a broad, national clientele in the fields of health care, entertainment, telecommunications, banking, real estate, manufacturing, construction, environmental remediation, transportation, retail development, and emerging technologies.
Prior to founding Sequel and Explore Green, Mr. Zemitzsch served as Director of Policy and Planning for the Illinois Attorney General’s Office, placing him in charge of all policy direction of the 800-member staff and media relations. During his tenure, Mr. Zemitzsch created four new divisions for the Attorney General’s Office, handled all daily media relations, and spearheaded worldwide media management for the Tylenol murder investigation, among other high-profile cases and issues.
Mr. Zemitzsch was an investigative reporter, bureau chief and political columnist for The St. Louis Globe-Democrat. He was named the youngest bureau chief in Missouri history upon his assignment as the Illinois Capitol correspondent for the St. Louis daily. Mr. Zemitzsch has covered four national presidential campaigns, and numerous federal, state and local elections. He is currently among the leading echelon of political and governmental consultants in the State of Missouri and across the nation.
A native of St. Louis, Mr. Zemitzsch is a graduate of the Medill School of Journalism at Northwestern University in Evanston, IL. He was selected as first in his class and honored as the outstanding graduate in journalism at the prestigious university. He is a graduate of John Burroughs School in Ladue, MO.